12.03.21 às 13:08

Exame: Clientes, cada vez mais engajados, buscam empresas e marcas que gerem impacto positivo

Cada vez mais conscientes, engajados e exigentes, os clientes são hoje as peças-chave para balizar cada item que é posto na prateleira

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Akatu consumidor Consumo consciente Empresas GPA impacto positivo ODS 12

Diretora de Sustentabilidade do GPA e diretora-presidente do Instituto GPA, Susy Yoshimura assina artigo na Exame onde aborda a busca por parte dos consumidores por empresas e marcas com responsabilidades socioambientais. O texto destaca a pesquisa Vida Saudável e Sustentável 2020, promovida por Akatu e Globescan. Leia na íntegra aqui.

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